DISCUSSION: This question is asking for something Marcuse believes about advertisers. Marcuse’s arguments are given in paragraphs 1 and 2, so you should look there.
If possible, find the lines that prove the right answer correct. Most wrong answers on this type of question are pure nonsense that feel familiar because they use words that were mentioned in the passage. But the words are always out of context. An answer is not right just because it feels familiar!
- The passage never mentions psychological research or how advertisers create manipulative strategies.
- CORRECT. Lines 16-18 say this directly. “Appropriates” means “uses” in this context.
- The author said this on lines 39-40, but that was their own opinion, not Marcuse’s.
- What does this even refer to? Marcuse never said that consumers have a need for independent decision making or that advertisers refer to that need. This answer is just a weird combination of Marcuse’s discussion of needs in paragraph 2 with the author’s discussion of decision making in paragraph 4.
- Marcuse never said what advertisers think about false needs. Maybe they agree with Marcuse, and maybe they don’t.
This answer simply isn’t in the passage, because Marcuse never talked about it.
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